Streetbees
Streetbees
0-1 B2B2C platform for web and app
0-1 B2B2C platform for web and app
0-1 B2B2C platform for web and app
My Role
Product designer
Industry
Market Research & Data
Year
2017
Streetbees were the pioneers of conversational research since a decade ago. This product brings data from real life users directly to the brand (we worked with the likes of Dyson, Nestle and Unilever) to research and discover any piece of data required. Read more about Streetbees
Working cross-platform
Working cross-platform
At Streetbees I worked in a team of 3 designers and had amazing mentoring. I had the ownership of the iOS app and worked closely with the team to build various components for the data dashboard. We conducted our own user research in the design team and user-tested solutions.
At Streetbees I worked in a team of 3 designers and had amazing mentoring. I had the ownership of the iOS app and worked closely with the team to build various components for the data dashboard. We conducted our own user research in the design team and user-tested solutions.
The teams
The teams
I worked in a group of two other designers to wireframe and critique flows and ideas. The wider team was made of developers, product managers, data analysts and other teams such as community managers. We were highly led by the CEO.
I worked in a group of two other designers to wireframe and critique flows and ideas. The wider team was made of developers, product managers, data analysts and other teams such as community managers. We were highly led by the CEO.
How we worked with discovery
How we worked with discovery
We spent time with the data team to understand how the B2B clients would need to access and read data collected from users. We also did a lot of competitor analysis. I researched and analysed similar products on the market to specifically explore how they implement navigation and data charts. And of course, working with constraints - we focused on simplicity and efficiency as there were tight delivery deadlines for the B2B dashboard.
We spent time with the data team to understand how the B2B clients would need to access and read data collected from users. We also did a lot of competitor analysis. I researched and analysed similar products on the market to specifically explore how they implement navigation and data charts. And of course, working with constraints - we focused on simplicity and efficiency as there were tight delivery deadlines for the B2B dashboard.
Process
Process
We collaborated with the design team and worked together on UI. Each dashboard was made custom to each client so it needed interchangeable components. As a team, we created many interchangeable components for the dashboard following the Streetbees design system.
We collaborated with the design team and worked together on UI. Each dashboard was made custom to each client so it needed interchangeable components. As a team, we created many interchangeable components for the dashboard following the Streetbees design system.
B2C app
B2C app
I had the ownership of the iOS app and worked along-side 2 other designers to build features. The app collected data from users all over the world, which then populated the client dashboards.
I had the ownership of the iOS app and worked along-side 2 other designers to build features. The app collected data from users all over the world, which then populated the client dashboards.
Impact
Impact
5k
5k
New testing users acquired globally on the app
500%
500%
Increase in new business acquisition
£5.1M
£5.1M
Raised in Series A funding
Next: Design Systems →
Next: Design Systems →
Next: Design Systems →
© 2025 — Designed by Kristie
hello@kristiefigmints.com
© 2025 — Designed by Kristie
hello@kristiefigmints.com
© 2025 — Designed by Kristie
hello@kristiefigmints.com